How to produce technical marketing material the Marvel way

How to produce technical marketing material the Marvel way

Last week I may have let slip that the first book on design I ever read was How to draw comics the Marvel way and there seems to be growing...

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The strange tale of Twitter.co.uk

The strange tale of Twitter.co.uk

Did you know that every 24 seconds someone types in the domain name Twitter.co.uk by mistake? That’s around 3600 people per day. Well, Stev...

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Where is the Web 2.0 press release in 2010?

Where is the Web 2.0 press release in 2010?

Those of you who have been following the technical PR industry for some time will no doubt remember the advent of the Web 2.0 press release...

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How to add title tags to your Web links

How to add title tags to your Web links

There are more myths and rumours in the world of SEO than any other, but some tactics, such as sensibly tagging your links as part of your t...

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Offer your opinion on UK manufacturing in the run up to the election

Offer your opinion on UK manufacturing in the run up to the election

It’s been a quiet week for the engineering media in the UK, although the States have lost a huge raft of titles (see today’s post on the BMo...

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Think about ‘why’ not just ‘how to’

Think about ‘why’ not just ‘how to’

An interesting post over on Smashing Magazine talks about the dying art of design. The author argues that interest in design tools and reso...

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The horror, the horror! Twitter is set to make a profit!

The horror, the horror! Twitter is set to make a profit!

The horror, the horror! Twitter is set to make a profit! This morning’s B2B Marketing News reports that Twitter is planning to sell a form ...

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How to write a press release for the UK media

How to write a press release for the UK media

I often come across American press releases which have been issued to the UK press as part of an engineering PR campaign. These releases te...

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Changes to Google’s Webmaster Tools

Changes to Google’s Webmaster Tools

Until today my view of Google’s Webmaster tools has been that it’s useful for submitting your Blog or Web site’s site map or RSS feed but no...

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The future of online publishing, some media moves and three dudes have a chat on the telly

The future of online publishing, some media moves and three dudes have a chat on the telly

This week’s ‘media moves’ brings you a Q&A session with Rob Shepherd, editor of online title Inside Networks . Rob has some interesting ...

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Negative advertising – a public relations dilemma

Negative advertising – a public relations dilemma

I’ve recently contributed to an article on the PR impacts of negative advertising campaign for stateside marketing and PR magazine Platform ...

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Is it the year 2000 yet?

Is it the year 2000 yet?

I’ve long argued that technical brands who aren’t currently taking advantage of social media are leaving themselves in the same position as ...

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A technical PR reading list – online and in print

A technical PR reading list – online and in print

I often get asked how I find the time to write this blog every day. The answer is that I don’t spend anything more than around thirty minute...

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How to avoid duplicate content penalties on your Blog

How to avoid duplicate content penalties on your Blog

It’s well known that search engines (in particular Google) apply quite heavy penalties to Web sites and Blogs that feature duplicate content...

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This could change the way you market your business – one day

This could change the way you market your business – one day

In a week that has seen Gordon Brown travel to Buckingham Palace to ask the Queen to dissolve parliament in preparation for a general electi...

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Sorry if today’s post is too long, I didn’t have time to write a shorter one

Sorry if today’s post is too long, I didn’t have time to write a shorter one

If, like both George Bernard Shaw and I, you often find that your letters are too long because you don’t have time to write short ones, then...

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Friendly bomb technology set to fall on Slough

Friendly bomb technology set to fall on Slough

Technical PR agency, Stone Junction, has announced a new contract with JBE Tjeman Plc to promote the company’s friendly bomb technology, set...

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